Marketing Leaders Discuss Media Envy Phenomenon, How Brands Can Create Distinct Presence
#sponsored by @AmazonAds
What is media envy? It’s that tinge of jealousy felt when seeing another brand’s effective advertising — but it’s also a great motivator for marketers. Marketing leaders from @AmazonAds, @drinkpoppi and @FILAUSAdiscuss how to go from experiencing media envy to making envy-inducing campaigns.
Variety
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