Red Lobster’s New CEO Breaks Down His $70M Comeback Plan | WSJ // TRAIN BRAIN

Red Lobster’s New CEO Breaks Down His $70M Comeback Plan | WSJ

Red Lobster exited bankruptcy in September after decades of declining sales and a disastrous all-you-can-eat shrimp promotion. Now, they’ve hired 35-year-old Damola Adamolekun as its new CEO to see the brand through bankruptcy and out the other side. Adamolekun revitalized P.F. Chang’s during Covid and hopes to do the same for America’s oldest seafood chain.
WSJ’s Heather Haddon spoke to the new, millennial CEO in Orlando to learn his plans to bring the casual dining restaurant back to its former glory.
Chapters:
0:00 Red Lobster’s new CEO
0:41 Immediate fixes
3:37 Challenges ahead
6:22 Goals for the next few years
#RedLobster #Food #WSJ

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