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✎ To get more details on all the research and studies mentioned in this video check out the articles below:
https://www.gq.com/story/giorgio-armani-interview
https://www.voguescandinavia.com/articles/giorgio-armani-birthday-50-years-fashion
https://www.the-independent.com/arts-entertainment/films/features/american-gigolo-giorgio-armani-richard-gere-b2821096.html
https://www.istitutomarangoni.com/en/maze35/game-changers/giorgio-armani-life-style-lessons
✎ Giorgio Armani’s story shows what’s possible when you stay curious, stay disciplined, and take bold action even later in life. In this video, you’ll learn how Armani went from studying medicine in Italy to discovering his love for fashion while dressing window displays. You’ll see how he learned fabrics, colors, and design by doing the work every day, and how his partnership with Sergio Galeotti helped him take the leap to launch his own label at 41. With just a Volkswagen’s worth of startup capital, Armani built a small two-person company in Milan focused on simple, elegant men’s clothing that stood out because of its quality and discipline.
✎ You’ll also see how his big turning point came from Hollywood. When Richard Gere wore Armani suits in American Gigolo, everything changed. His relaxed, modern designs became the new standard for business leaders, celebrities, and movie studios. Armani’s reputation exploded across the United States, leading to major growth, a store on Rodeo Drive, and partnerships across more than 100 films. This video breaks down how that single moment of exposure helped Armani become a global fashion force and why his approach to style—neutral tones, soft shoulders, and clean lines—reshaped an entire industry.
✎ Finally, you’ll learn the key lessons Armani lived by, including his famous belief that “88% of what I do is discipline. The rest is creativity.” We explore how his discipline, focus, and willingness to start small helped him build one of the world’s most respected luxury brands. From overcoming doubt to seizing opportunity, Armani’s journey is a powerful reminder that it’s never too late to reinvent yourself. If you want to model success, stay disciplined, trust your vision, and believe in what you can build—because Armani proved that greatness can start at any age.
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★ RECOMMENDED VIDEOS FOR YOU ★
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• How to Land Higher-Tier Clients to Fund Your Mission - https://youtu.be/B8k_hf30Zs4
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• The Real Story of WhatsApp's Founder (From Poverty to $19B) - https://youtu.be/FxV_89V-cYA
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Evan
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