?AI-Powered Digital Marketing Certificate Program - https://www.simplilearn.com/professional-digital-marketing-program?utm_campaign=mh1akKrh3rU&utm_medium=DescriptionFirstFold&utm_source=Youtube

00:01- Leading with confidence
00:27- Introduction
01:22- Discovering Simplilearn
01:49- Learning experience
02:22- Impact
02:35- Message
So, my name is Lalit Sharma and I have completed my MBA in finance in the year 2007-2008. I've been into the real estate industry in sales and marketing profiles since the last 22 years, specifically in the Navi Mumbai area and I have been with around 4-5 recruited firms in Navi Mumbai itself and currently I'm into a leadership role since the last 10 years and I'm driving our team size of approximately around 15-20 people.
So the overview, the overall overview that I handle is from the marketing, sales, pre-sales, post-sales, everything. So when I say marketing, digital and lead generation, the wholesome package, everything comes under my supervision. So the main reason for getting into this post is that I had some idea about the digital but not the elaborated idea, the in-depth things for managing all the leads and how when we are giving it to an external agency in terms of lead generation, what are the key points or even if it is an internal team, what are the key emergency areas which should be taken care of.
So for that only, I have taken up this course and overall it was a good exposure.
Name: Lalit Sharma
LinkedIn: https://www.linkedin.com/in/lalit-sharma-18889128/
Location: Navi Mumbai
Total Experience: 20+ year of experience
Companies worked for: Refer LinkedIn
Current Designation & Organization: Head of Sales & Marketing at The Kaamdhenu Builders
Career Transition: Enhanced workflow
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➡️ About AI-Powered Digital Marketing Certificate Program
In a world where creativity meets code, learn to turn digital complexity into strategic clarity. Through 100% live sessions, masterclasses by SP Jain Global faculty and real-world projects, master AI, Automation and Analytics using 50+ tools like ChatGPT, Canva, SEMrush and Power BI
Key Features
✅ Learn directly from SP Jain Global faculty in live, interactive masterclasses
✅ Learn to integrate automation, analytics, and generative AI tools into every stage of the marketing process
✅ Gain hands-on experience with 24+ standard marketing tools, 20+ AI-powered platforms, and 8+ analytics and automation tools
✅ Get dedicated, mentor-led project support to help you complete every project on time
✅ Progress from foundational concepts to advanced strategies across SEO, SEM, social media, content, and analytics
✅ Apply your learning through live projects, guided practice, real-world case studies, and an industry-aligned capstone project
✅ Attend live sessions led by Meta Blueprint experts, and receive a $99 Meta voucher to deepen your social media marketing expertise
✅ Get complimentary Google Ad Credits during the SEM module to create and manage your first live campaign
✅ Simplilearn's JobAssist helps you get noticed by top hiring companies
Skills Covered
✅ Digital marketing strategy
✅ Website creation
✅ AI content creation and optimization
✅ Automated content workflows
✅ AI driven SEO
✅ Generative Engine Optimization GEO
✅ Answer Engine Optimization AEO
✅ Google Ads management
✅ Smart bidding and budgeting
✅ AI audience targeting and remarketing
✅ Campaign optimization with AI
✅ Programmatic advertising
✅ AI social media creatives
✅ AI storytelling and engagement
✅ Creative automation
✅ AI Ecommerce personalization
✅ AI mobile marketing
✅ AI email automation
✅ Predictive marketing analytics
✅ AI forecasting
✅ Ethical AI use
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