Ferrari vs Lamborghini: How rivalry changed an entire industry
Ferruccio Lamborghini was a successful tractor manufacturer who was unhappy with the clutch on his Ferrari – but he had a few ideas. When Lamborghini knocked on Enzo Ferrari's door to tell him so, it would change the fate of supercars forever. “Let me make cars. You stick to making tractors,” Ferrari told him. What could have turned into an ugly feud between two men and their companies actually produced an extremely successful professional rivalry of innovation and craftsmanship.
Big Think
Big Think is the leading source of expert-driven, actionable, educational content -- with thousands of videos, featuring experts ranging from Bill Clinton to Bill Nye, we help you get smarter, faster. Get actionable lessons from the world’s greatest think...