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00:00 Casual Style Origin Introduction
Casual clothes have been around since civilization began. But across cultures, the biggest determining factor separating formal and casual garments was the class divide.
01:45 1880s-1910s
The Late Victorian/Edwardian eras look extremely formal compared to the 21st Century. But casual style very much existed. Practical solutions were a huge part of clothing in these decades.
03:24 The 1920’s
Following WW1, more technical fabrics in workwear gained popularity. Niche items, like leather jackets, were used as hard-wearing options for more laborious jobs or exposure to the elements.
04:35 The 1930’s
During the Great Depression, many men simply couldn’t afford to replace their clothing often. While suits were still extremely commonplace, workwear items like overalls were also seen.
05:15 The 1940’s
Cloth rationing in relation to WWII had a major influence on style. Dress shirts were now seen as acceptable when worn unlayered.
06:15 The 1950’s
Following the war and the relaxation of rationing, people were aching to try out new styles. While many people were content to slowly evolve their style, the various youth counter-culture movements came to the fore in the 1950s.
07:24 The 1960’s
The Counterculture movement exploded in the mid-1960s. Mod fashions seemed incongruous with traditional items like stingy brim fedoras. Celebrities like the Beatles, Jimi Hendrix & The Rolling Stones also promoted a more egalitarian, casual style of dress.
08:26 The 1970’s
If the 1950s and 60s were about style experimentation, then the 1970s pushed things into overdrive! Cheaper construction methods and fabrics (in particular, a heavy focus on synthetics) meant that more people were able to change their wardrobes regularly.
9:19 The 1980s
While the 1970s created a clear divide between formal and casual styles, the 80s was the decade that made them polar opposites. As typified in popular stories set in the 1980s such as Wall Street and American Psycho, the power of tailoring returned with a vengeance.
10:55 The 1990s
The 90s showcased the continuation of how people experimented with casual clothes. Oversized clothing was somewhat popular in the 80s, but the 90s took it even further.
11:45 2000s-Now
Now that we’ve seen how casual style has grown in prevalence over the last 150 years or so, it’s no surprise that casual is king in the 21st Century. With a more modern version of “athleisure” continuing to be a sign of luxury for many.
13:55 Conclusion
With that said, we’re curious: what do you think of casual style overall? How do you incorporate it into your wardrobe? And which era of historical casual style is your favorite?
14:09 Outfit Rundown
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