What is the secret to songwriting?
With 25 Billboard Hot 100 number one hits to his name, Max Martin is effectively the king of pop music. We wanted to find the key to his success—with a little help from a lot of data.
00:00 - Behind the data
00:39 - Our dataset
01:53 - Was Max Martin right?
03:32 - Why intros are shorter now
To read our daily chart on hit-maker Max Martin: https://econ.st/40EN0TH
For more of The Economist’s data journalism: https://econ.st/3KsCaud
Sign up to The Economist’s daily newsletter: https://econ.st/3QAawvI
How blurred lines changed pop music: https://econ.st/3KcdxAA
Why streaming changed pop songs: https://econ.st/411UC26
Did pop music peak in 1971?: https://econ.st/3ZH1f9h
What makes good music?: https://econ.st/3nEM0QJ
00:00 - Behind the data
00:39 - Our dataset
01:53 - Was Max Martin right?
03:32 - Why intros are shorter now
To read our daily chart on hit-maker Max Martin: https://econ.st/40EN0TH
For more of The Economist’s data journalism: https://econ.st/3KsCaud
Sign up to The Economist’s daily newsletter: https://econ.st/3QAawvI
How blurred lines changed pop music: https://econ.st/3KcdxAA
Why streaming changed pop songs: https://econ.st/411UC26
Did pop music peak in 1971?: https://econ.st/3ZH1f9h
What makes good music?: https://econ.st/3nEM0QJ
The Economist
On Tuesdays and Thursdays, The Economist posts videos that give authoritative insight and opinion on international news, politics, business, finance, science, technology and the connections between them.
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