[Apps] - Knowing your buyers (Playtime 2023) // TRAIN BRAIN

[Apps] - Knowing your buyers (Playtime 2023)

In this session we will dive into profiles and purchasing patterns of app buyers. We will discuss practical insights as well as regional and category trends about how people spend in apps.
Speaker:
Kristina Narusk, Google Play
Filmed at #GooglePlaytime EMEA in Berlin, November 2023.
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