? What if I told you that fairness in business is a myth and the real secret to explosive growth lies in creating demand and supply tension?
In this compelling discussion, Chris Do and Daniel Priestley peel back the layers of what truly makes a business irresistibly profitable. From tackling lead generation challenges to devising strategies to eclipse competitors, this video is packed with insights that no entrepreneur should miss.
What You'll Learn:
? Understanding demand and supply tension and why doing a good job isn't enough.
? Proven strategies to create a demand for your offerings that far exceeds the supply.
? The power of lead generation in building a profitable and confident business.
? How to position yourself against giants and still stand out.
? Insightful takeaways from businesses that have successfully navigated demand & supply.
✏️ In This Episode:
00:00 - Intro
01:14 - The Secret to Lead Generation
03:00 - What is Demand & Supply Tension?
06:49 - Example: What Glastonbury Taught Us About Marketing
10:17 - But How Do I Create Demand As A Creative?
13:27 - Targeting Top-Tier Buyers for Maximum ROI
17:19 - Basic Strategy: Waiting List/Interest List
18:09 - Waiting List vs. Interest List
23:30 - Secrets to Triggering Demand & Converting Buyers
26:33 - What Problem Are You Solving?
28:30 - Use Transparency As Your Business Magnet
30:24 - Advanced Strategy: The Assessment
38:05 - Example: Start-up Branding Company
40:20 - Active Prompt from Chris Do
42:14 - Tailoring Assessments for Impactful Engagement
45:45 - Landing Page Essentials for Effective Lead Generation
48:58 - Daniel Priestley's Scorecard Marketing Book & ScoreApp
51:20 - Leveraging the ScoreApp in Your Business
54:05 - Positioning Yourself as a Prime Choice Through Scarcity
56:57 - Overcoming Capacity Concerns w/ Transparency & Alignment
1:00:03 - Crafting Your Ideal Client Profile
1:05:00 - Understand how the ScoreApp Can Help Your Business
1:24:48 - Conclusion
1:28:52 - Outro

? Don't just watch, act. Subscribe to the channel now and turn on notifications. Join the community of forward-thinkers who are not just dreaming of success but making it a reality. Are you ready to be one of them?
#businessstrategy #leadgeneration #entrepreneur #getmoreclients #businessgrowth
?Sign Up for the ScoreApp:
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? Learn More From Daniel:
https://www.amazon.com/stores/Daniel-Priestley/author/B00699HDBA?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true
? Where to Find Daniel Priestley
Instagram: https://www.instagram.com/danielpriestley/
? Get access to more for FREE here: https://thefutur.com/free-resources
? Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
https://thefutur.com/accelerator
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The professional creative community designed to grow your personal brand, your business, and your network:
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✍️ Other Courses, Templates, and Tools:
https://thefutur.com/shop
? The Futur Podcast:
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Recommended books, tools, music, resources, typefaces & more:
https://thefutur.com/recommendations
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The Futur c/o Chris Do
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Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca
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