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Why can some designers charge more than others? What makes them more valuable? Your value is determined by the quality of your questions. Low vs. High value questions. Asking why demands a deeper understanding. Become more valuable, build expertise by asking better questions.
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0:00 - Intro

0:30 - Maslow’s Hierarchy of Needs
1:30 - What makes a creative person more valuable?

2:00 - Low versus High Value Questions

2:50 - How to determine the client's purpose

3:50 Ask the questions that drive towards purpose. This will get you to find the cause of the symptoms. *We ask questions to surface deeper meaning. *Core: Purpose/meaning = Like an onion; we need to peel back the layers.

4:45 - Outro

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Host: Chris Do (Bald Asian Guy Talks About Business)
Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media