They Built a Global Luxury Brand - But Say 90% Of Success Is Survival
“90% of success is survival.”
When the pandemic hit, Banyan Group’s founders say there was a moment they thought the business wouldn’t survive.
Ho Kwon Ping and Claire Chiang had weathered setbacks before. But this, they say, was different.
For the first time, Ho Kwon Ping’s children saw him cry.
“I felt so ashamed,” he told CNBC’s Christine Tan.
In the latest episode of “Managing Asia,” the couple reflects on the fear, uncertainty and sacrifices behind Banyan’s survival.
Visit the link below to watch the full interview.
#CNBC #ManagingAsia #BanyanGroup
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