Steve Kaczynski & Scott Duke Kominers discuss their book The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create, a guide that explains why NFTs are valuable, and how businesses can leverage them to build engaged, intensely loyal communities around their products and brands.
Get the book here: https://goo.gle/3vDER79
Steve Kaczynski is a communications and marketing professional with 15+ years of experience, including stints in leadership at Progressive Insurance and Nestle.
Scott Duke Kominers is the Sarofim-Rock Professor of Business Administration at Harvard Business School and a research partner at a16z crypto. He co-leads Harvard’s Crypto, Fintech, and Web3 Lab.
Both advise entrepreneurs and established firms on NFTs, web3, and marketplace design, and are avid NFT collectors and creators themselves.
Moderated by Karim Salamah.